Books:
  Read it now. Now, I tell you!
  Page-turning goodness.
  Worth a read!
  The jury is still out on this one.
  Well that was disappointing.
  First prize: this book. Second prize: two copies of this book.
  I can never get back the time I spent reading that.  Never.

Movies/Plays:
  Watch it now. Now, I tell you!
  Edge-of-your-seat good.
  A fun evening out.
  The jury is still out on this one.
  At least the popcorn was good.
  "The Terminal" bad.
  See Mr. Cranky's nuke rating.